Unlike the Good Housekeeping “Seal of Approval,” the ADA Seal of Acceptance, which was established in 1931, continues to hold value for consumers as they evaluate “the safety and efficacy of dental products”.

“Founded in 1859, the not-for-profit American Dental Association is the nation’s largest dental association, representing more than 157,000 dentist members. Since then, the ADA has grown to become the leading source of oral health related information for dentists and their patients. The ADA is committed to its members and to the improvement of oral health for the public. The ADA’s vision is to be the recognized leader on oral health with its mission to help all members succeed.” (From the ADA Website.)

Today, the ADA has evaluated and placed their Seal of Acceptance upon more than 300 dental products: including toothpastes, dental floss, toothbrushes, mouth rinses, denture adherents, and chewing gum. The various products are presented and evaluated at the request of a distributor or manufacturer of dental products, hoping to receive ADA approval, as the Seal has become ubiquitous with consumers as the standard for safety and effectiveness of dental products, worldwide.

The ADA Seal provides assurance of the Safety and Efficacy of Dental Products

In addition to ADA laboratory staff, more than 150 scientists, all of them with expertise in dental materials, microbiology, pharmacology, toxicology, and chemistry serve as consultants to the ADA in helping to evaluate these dental products.

When the ADA evaluates these products, their laboratory staff and team of scientists are looking for:

  • “Objective clinical and/or laboratory studies that demonstrate safety and effectiveness.”
  • “FDA-approved ingredients.”
  • “Manufacturing standards that assure purity and uniformity.”
  • “Packaging and advertising claims that are supported by the science.”

The ADA vows never to “Sell” the Seal of Acceptance, requiring instead that it be earned, based upon the objective, scientific standards listed above. The ADA does not profit from the evaluation and awarding of the Seal, though the companies that submit their products for evaluation commonly invest a great deal their resources, including time, energy, and money, on research and clinical trials of their products, in an effort to reinforce the claims they make.

Buying dental products that carry the ADA Seal of Acceptance for your elf and your family, will provide you with confidence and peace of mind.

The doctors and staff at The Colorado Center for Implant and Prosthetic Dentistry are available to help you determine effective solutions to all of your dental problems. If you would like more information from your Littleton area Prosthodontist, please call to make an appointment today.

Leave a Comment